📍 Singapore

I’M ALEX – A MARKETING TECHNOLOGIST IN SINGAPORE WITH 20+ YEARS OF EXPERIENCE

I specialise in digital marketing, SEO, and automation

I have worked with Fortune 500 clients including Microsoft, EMC, IBM, Symantec, Cisco Systems and Oracle to create content-driven lead generation campaigns. I also founded a tech startup, leading the in-house digital marketing team for 10 years, focusing on content strategy, SEO and funnel optimisation, and martech integration.


HOW CAN I HELP YOU?

Content development

As a freelance copywriter, I specialise in content for lead generation, including blog articles, eDMs, event invites, and white papers.

Search Engine Optimisation (SEO)

From producing regular content; to optimizing your site’s structure and schema microdata; to enhancing load speeds and mobile responsiveness, every element of your site needs to be meticulously crafted to improve search engine visibility. My platform of choice is WordPress 🙂

Marketing Ops & Automation

Set up email journeys in Brevo (formerly known as Sendinblue) or Mailchimp; improve conversion funnels in Unbounce, set up conversion tracking in Google Ads and Meta; automate marketing workflows in Python and ChatGPT


RECENT WORK


CERTIFICATIONS

Google Analytics Certified
Microsoft Certified Solutions Developer
Google Ads AI-Powered Performance Certified
Google Ads Measurement Certified